Flying Horses - a company that transports horses around the world by air, water and land. Project task - to develop a logo using color solutions that will reflect the company's serious intentions and associate with freedom and success.
When creating the logo, two types of fonts were chosen: serif - for the company name, sans-serif — for the descriptor.
The descriptor is located in a semicircle around the name, which can be a symbol of the earth, since the company provides services around the world.
2 colors were chosen as color solutions: green, as it is associated with reliability, success and tranquility and blue — a symbol of freedom and solidity.
Logo design
Flying Horses
Flying Horses - a company that transports horses around the world by air, water and land. Project task - to develop a logo using color solutions that will reflect the company's serious intentions and associate with freedom and success.
When creating the logo, two types of fonts were chosen: serif - for the company name, sans-serif — for the descriptor.
The descriptor is located in a semicircle around the name, which can be a symbol of the earth, since the company provides services around the world.
2 colors were chosen as color solutions: green, as it is associated with reliability, success and tranquility and blue — a symbol of freedom and solidity.
A thick and strong font was chosen as the corporate font. The logo turned out to be understated.